Is your nonprofit missing out on thousands in free services and technology? When I have a chance to talk with nonprofit businesses they are often surprised at how many things they can get for free…yes $0 cost! As a valid 501(c)(3), nonprofits are eligible for free software, apps, professional services, products and so much more.
It’s almost time for our free webinar where you can learn about some amazing insights from over 600 digital fundraising experiments!Together with NextAfter, we’ll dive into a myriad of real-life examples that will shed light on how to optimize and improve your digital donor experience. Using 600 experiments conducted by NextAfter we’ll not only debunk traditional
It’s the thought that occurs while you lay awake thinking about your latest campaign, “With all of this communications being sent are we wearing out our donors?” The fear of donor fatigue is real, but I believe is misplaced. I think what organizations or fundraisers think is donor fatigue is really irrelevant communication or bad
In the world of nonprofit fundraising – especially direct-response fundraising – we’re typically working on initiatives and communications several months out. The topics we’re considering and letters we’re writing today won’t be read by anyone for three or four months. The good news is this provides us a little leeway in our schedules to make
At Virtuous, we’re all about helping charities raise more money and do more good. This means valuing all of the people involved in the fundraising process from start to finish. We recognize that agency partners are crucial to any charity’s success, and as a result, we’re committed to helping agencies better serve their nonprofit customers.
I have a Roberto Alomar Toronto Blue Jay’s jersey that I absolutely love. He was my favorite player when the Jays won the World Series in 1992 and again in 1993 when I was 8 and 9 years old. Quite a formative time in the life of a young baseball player and sports fan. Here’s
Donors with all different levels of financial means sacrificially and generously provide the dollars and cents that keep your doors open. Which is great, because fulfilling your organization’s mission takes money. But what about your supporters who want to do more? How do you know what they are passionate about? How do you know what
Just about every charity has a Facebook page, and rightly so. After all, there are nearly 1.5 billion Facebook users around the world today – roughly one fifth of people on the planet. Facebook provides an unparalleled platform for social marketing and social fundraising. At the same time, Facebook continues to change the algorithm used
We believe that charitable giving is fundamentally emotional and relational. We give based on our personal passions. We give to causes close to home. And we give where our friends are giving so that we can be part of a movement that is bigger than ourselves. Because generosity is based on an ongoing connection with givers, what happens
An unfortunate trend we’ve spotted among some nonprofits with which we work is the tendency to be locked into using a very limited set of tools provided by one or two vendors. While these tools are helpful in their own right, this narrow form of dependency means these organizations are unable to operate on a