Check out the teaser video and scroll to the bottom for the full episode.
This week, Emily Lesko, VP of Digital Business Solutions at iDonate, joined host Gabe Cooper on The Modern Nonprofit Fundraiser podcast to discuss how to create an unforgettable donor experience.
In this episode, Gabe and Emily cover what makes a great giving experience (hint: this is not a one-size-fits-all), tactics to increase your gift sizes, and the importance of clean data and how it can be leveraged to improve donor engagement.
Highlights from this episode:
● The role of data in creating integrated giving experiences for donors
● The major source of giving in America (that’s not cash) ripe for nonprofits to unlock
● Common pitfalls nonprofits can avoid when strategizing the online giving experience
● Tactics for nonprofits to consider before taking steps on new software, including understanding the different needs of decision-makers within their organization