Don’t have time to listen to our entire podcast? No worries. We carved out an additional 10 minutes with Brad Davies for this “Fast Takes with Top Fundraisers” video that you won’t hear in the podcast. Tune in and let us know what you think of this new format! [Gabe] Hey, this is Gabe Cooper
Utilizing Technology to Improve Fundraising Strategies This week, Brad Davies, Fundraiser in Chief at Hatch Fundraising, joined Virtuous CEO Gabe Cooper on The Modern Nonprofit Fundraiser Podcast to discuss his experiences as a nonprofit executive, fundraising consultant and technology aficionado. They also discuss common challenges nonprofit fundraisers face and how technology can help overcome them.
What’s not to love about email communication! It reaches your intended recipient within seconds; you are able to personalize it and include images; you can make it as long or as short as you want and direct people to the next step you want them to take; and it costs almost nothing to send. The
Just about every nonprofit on the planet can tell you how many active donors they have on file or at least how many people they are mailing currently. They probably don’t need to run a report to tell you the revenue for the fiscal year either. Child sponsorship and membership-based nonprofits tend to keep a
You have seen the lifts that other nonprofits are getting from A/B testing, and now you are ready to do it yourself. But you might not be sure exactly where or how to start. So in this A/B testing guide for nonprofits, you will find some tips to begin optimizing your online fundraising so you
It’s the thought that occurs while you lay awake thinking about your latest campaign, “With all of this communications being sent are we wearing out our donors?” The fear of donor fatigue is real, but I believe is misplaced. I think what organizations or fundraisers think is donor fatigue is really irrelevant communication or bad
The most common missing element in a fundraising program is an email welcome series. Only 8% of nonprofits have one in place according to the Online Fundraising Scorecard. One of the reasons why is because it can be so hard to put all of the elements together. So here are a couple of lessons I’ve