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Raise More and Do More Good

Free Webinar: Maximizing Return with Matching Gifts

[fa icon="calendar'] Jan 16, 2017 8:00:00 AM / by David Cady posted in fundraising, webinar

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Congrats! You’ve just wrapped up 2016, you had a great end-of-year push, and now you have a bunch of new donor names sitting in your database.  Big win...but now what? 

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3 Key Lessons for Nonprofit Innovation and Facebook Horses

[fa icon="calendar'] Jan 12, 2017 10:04:11 AM / by Gabe Cooper posted in innovation

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So, my dad is on Facebook… which you would find SHOCKING if you knew my dad. See, my dad’s a child of the 60’s. He listened to Bob Dylan, hitchhiked across the country, spent time at Haight-Ashbury, the whole nine yards. But, like many in his generation, he is largely a technology neophyte. He’s perpetually 15 years behind on every major technology advancement – except for Facebook. For some reason my dad got hooked on the magical Book of Faces a few years ago, and he has become one of the most prolific Facebook posters that I know. And, like most ex-hippies, his posts are typically equal parts weird and inspiring. For example, a few years ago, my dad invented a fictional horse, and then gave the horse (“Bobby”) a separate Facebook profile in order to document the its exploits in the golden age of silver screen cowboys. It is both endearing... and uncomfortably strange.

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2016 Virtuous Blog Greatest Hits [Round-up]

[fa icon="calendar'] Dec 29, 2016 6:00:00 AM / by David Cady posted in round-up

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As we wind down and celebrate an amazing 2016, we wanted to gather some of the year's best Virtuous resources for you to get a jump start on fundraising success for 2017. 

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Don't Miss Out on Our 6 Traits of High-Value Donors Webinar!

[fa icon="calendar'] Dec 27, 2016 6:08:00 AM / by Jeff Jacobs posted in fundraising, webinar

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Time is running out to sign up for our FREE webinar: Six Traits of High-Value Donors.

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The Virtuous Worldview Part 2: How Virtuous is Re-imagining Generosity

[fa icon="calendar'] Dec 16, 2016 7:14:00 AM / by Gabe Cooper posted in software, fundraising, generosity

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In part one of my “Virtuous Worldview” blog, I wrote about how a handful of modern nonprofits are reimagining generosity. I discussed how the best and brightest of this new breed of charity understand two key principles related to generosity:

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Free Webinar: 6 Traits of High-Value Donors

[fa icon="calendar'] Dec 12, 2016 10:04:46 AM / by Jeff Jacobs posted in fundraising, webinar

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One of the most critical subsets of every nonprofit’s donor base is their major donors. These generous donors provide a solid foundation for existing programs, fund expansions into service areas, and give you the opportunity to grow your donor base to even greater levels.

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3 Keys to Maximize Effectiveness

[fa icon="calendar'] Nov 17, 2016 9:56:06 AM / by David Cady posted in fundraising

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I have a confession: many moons ago I was involved in a multi-level marketing “opportunity” with my wife. Yes, we took the plunge like so many starry-eyed folks do. You just have to find 5 friends, and then they’ll find 5 friends! We were really excited to get started and began to work diligently to make diamond status, or inner circle, or whatever it was. We created elegant handouts, we designed beautiful business cards, we created a Myspace page (yup, it was long ago). But then this strange thing happened: nothing. Absolutely nothing. Why, you ask? We failed to do priority #1: actually call our friends and family. Despite all our best efforts and diligence at managing every other area of the business, we didn’t focus on the one thing that would actually make a difference.

I embarrass myself with this story to make a point. Our end goal was to grow the business, but all our efforts didn’t actually move the needle.

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[Podcast] How Nonprofits Can Deepen Donor Relationships With Predictive Analytics

[fa icon="calendar'] Oct 21, 2016 11:30:55 AM / by Heather Cooan posted in analytics, data, predictive analytics, podcast

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Rob Harter of the Nonprofit Leadership Podcast hosted Virtuous Software founder Gabe Cooper this week to chat about how nonprofits can leverage technology to do more good in the world.

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#DonorLove

[fa icon="calendar'] Sep 29, 2016 7:41:03 AM / by Dawn Galasso posted in marketing, fundraising

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Twitter has been abuzz with #DonorLove with nonprofits recently.

#DonorLove is a movement of nonprofits recognizing their donors and thanking them for their support on social media channels. In short: it’s the latest fad in the age-old practice of making supporters feel connected to a causes they give and dedicate their time to.

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Email for the Win! Six Tips for Getting Email Communication Right With Your Donors

[fa icon="calendar'] Sep 26, 2016 9:29:04 AM / by Brad Davies posted in fundraising, email marketing, A/B Testing

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What’s not to love about email! It reaches your intended recipient within seconds; you are able to personalize it and include images; you can make it as long or as short as you want and direct people to the next step you want them to take; and it costs almost nothing to send.

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